Brand Manager - BuzzBallz International – Drive Global Growth

Are you passionate about building brands on a global scale? Join us as the Brand Manager, BuzzBallz, where you’ll take the lead in driving the success of Sazerac’s international brand strategy. In this role, you'll be responsible for executing our global strategic plan, annual marketing initiatives, and activations to meet volume and financial goals in key international markets.

You’ll work closely with our Global Sales and Marketing teams, agencies, and trade partners to bring bold ideas to life, ensuring Sazerac continues to grow as a profitable and highly recognized portfolio worldwide. If you're a strategic thinker with a passion for brand growth and international market expansion, we want to hear from you!

Preferred location: Dallas or Louisville, KY

What You'll Do

📊 Develop & Execute Global Strategy

• Leverage channel, trade, and consumer insights to shape global marketing plans.
• Contribute to forecasting, budgeting, and brand strategy to hit volume and financial targets.

🌍 Grow the Sazerac Global Portfolio

• Support Marketing & Sales in creating and executing brand-building strategies.
• Align efforts with channel strategies and SKU prioritization across key markets.

📈 Prioritize Key Markets & Growth Opportunities

• Focus time and resources on high-impact regions to achieve long-term brand success.
• Ensure alignment on profit, volume, and KPI targets with Global Sales & Marketing.

🎯 Lead Strategic Brand Planning & Execution

• Take charge of planning & strategic meetings to ensure smooth execution.
• Maintain brand consistency across all global markets.

💡 Drive Innovation & New Business Development (NBD)

• Identify and launch high-value global opportunities for brand expansion.
• Follow structured processes to execute innovation projects successfully.

📢 Collaborate with Global Teams & Agencies

• Manage advertising, promotions, and media partners to maximize brand impact.
• Ensure consistent global branding to boost consumer awareness worldwide

📚 Invest in Continuous Learning & Development

• Use the PDS system to track personal growth and enhance your marketing expertise.
• Set weekly priorities to keep projects on track and drive efficiency.

What We’re Looking For

✔️ Global marketing experience with a proven track record of driving brand growth.
✔️ Strong analytical skills to leverage insights and optimize strategy.
✔️ Ability to manage multiple projects and collaborate with international teams.
✔️ Passion for innovation, strategic planning, and execution in a global setting.

Bachelor’s Degree (Marketing preferred)
5+ years of business experience
3+ years of brand management experience
3 years of global market experience
3 years of project management or implementation experience
Budgeting, planning, and financial analysis experience

✈️ Additional Requirements

✔ Willingness to travel
✔ Strong computer skills with high comfort using technology & systems

⭐ Preferred Qualifications

✅ MBA
✅ Experience in the Alcoholic Beverage Industry or CPG
✅ 3+ years of National Accounts / Key Account experience (on & off-premise)
✅ 1+ year of Alcoholic Beverage Industry compliance experience
✅ 1+ year experience with the three-tier distribution system
✅ 3+ years of Pricing experience
✅ 3+ years of Supply Chain experience
✅ 3+ years of New Business Development experience

📢 Physical & Communication Skills

✔ Strong communication skills

#LI-AS1

Compensation: Placement within the salary range is calculated based on years of directly relatable experience for the position.

Why Sazerac?

✨Innovative and Forward-Thinking: Join a company that values innovation and excellence and is driving the future of the beverage industry.

✨Rich Tradition: Join a team with a strong heritage of craftsmanship and quality, creating memorable experiences for our customers.

✨Collaborative Environment: Work in an inclusive, collaborative atmosphere where your ideas and expertise are valued.

✨Growth Focused: Join an industry leader that has a reputation for continuous growth.

A career at Sazerac offers you the opportunity to reach your full potential as part of a creative, decisive, high-performance team. Sazerac values the needs and wants of our team members and offers inclusive benefits to attract and retain the best talent. Our culture is built upon the values of hard work, diligence and personal responsibility.

Sazerac Team Members enjoy:

• Competitive Pay
• Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
• Family Coverage: Options to cover family members, including domestic partners.
• 401(k) Plan: Immediate access to a matching 401(k) plan.
• Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
• Mental Health and Wellness: Access to mental health care and wellness incentive programs.
• Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
• Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
• Worksite Flexibility: Options for flexible work arrangements (vary by role).
• Training and Development: Opportunities for professional growth and development.

Benefits, salary range, and programs may vary by role or location. For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

A career at Sazerac offers you the opportunity to reach your full potential as part of a creative, decisive, high-performance team. Sazerac values the needs and wants of our team members and offers inclusive benefits to attract and retain the best talent. Our culture is built upon the values of hard work, diligence and personal responsibility.

Sazerac Team Members enjoy:

• Competitive Pay
• Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
• Family Coverage: Options to cover family members, including domestic partners.
• 401(k) Plan: Immediate access to a matching 401(k) plan.
• Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
• Mental Health and Wellness: Access to mental health care and wellness incentive programs.
• Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
• Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
• Training and Development: Opportunities for professional growth and development.

Benefits, salary range, and programs may vary by role or location. For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.