National Insights Manager

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

We’re proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world’s most award-winning distillery” through the dedication of our craftsmen for well over 200 years. Whether you’re a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Why Sazerac? 

• Innovative and Forward-Thinking: Join a company that values innovation and excellence and is driving the future of the beverage industry.
• Rich Tradition: Join a team with a strong heritage of craftsmanship and quality, creating memorable experiences for our customers.
• Collaborative Environment: Work in an inclusive, collaborative atmosphere where your ideas and expertise are valued.
• Career Growth: Benefit from continuous learning opportunities and career development programs to advance your career.

LOCATION: Remote role that must be based in Dallas, Cincinatti, Nashville or Atlanta 

The National Insights Manager plays a critical role in enabling commercial success by transforming data into scalable, actionable insights and tools for the broader Sales and Category Leadership organization. This role sits at the intersection of strategy, analytics, and execution-focused on creating integrated tools and frameworks that support cross-functional priorities, align with the company’s long-term growth plans, and empower field teams to win with data.

Success in this role requires the ability to think strategically, connect disparate data sources, work comfortably in ambiguity, and influence Director-level and above stakeholders. The candidate must be naturally curious, possess sound business judgment, excellent communication skills and demonstrate experience in the following areas: assortment planning, negotiation, creative selling and building productive relationships

Key Responsibilities: (job responsibilities may vary by state depending on regulatory and compliance standards for the state):

• Lead the development of scalable, insight-driven tools and reporting frameworks that integrate all available internal and external data sources to support Commercial Sales and Category Leadership.
• Collaborate with key internal stakeholders (Sales, Strategy, Marketing, Shopper Marketing, Consumer Insights, eCommerce) to ensure tools and solutions are aligned with holistic business objectives and the organization’s long-term growth strategy.
• Serve as a thought partner to the Director of Category Leadership, helping shape the team’s analytics roadmap and resource prioritization to meet evolving business needs.
• Engage and influence senior-level stakeholders by connecting the dots across multiple datasets and functions, translating insights into clear, actionable recommendations that support top- and bottom-line impact.
• Lead the creation of strategic customer-facing content including selling stories, sell sheets, and analytical narratives-while also supporting internal presentations for national planning, category reviews, and corporate initiatives.
• Support commercial teams with market-level analytics, growth opportunity identification, and progress tracking against key priorities.
• Establish consistent reporting cadences and dashboards that enable performance tracking, macro trend monitoring, and gap analysis.
• Drive the development, documentation, and cross-training of best practices, workflows, and repeatable processes to ensure scalability and future adoption.
• Provide ad-hoc support to executive leadership with strategic data pulls, special projects, and emerging business questions.
• Stay ahead of industry trends and best practices in insights, category management, and data tools-bringing forward ideas to elevate team capability and organizational agility.

MUST HAVE:

• Bachelor’s degree in Business, Data Analytics, or related field
• A minimum of 7 years of experience in CPG, retail, or alc bev focused on analytics, category management, sales strategy, or shopper insights
• Proven ability to work with and influence executive level stakeholders across functions
• Strong ability to simplify and synthesize complex data sets into actionable, persuasive business recommendations
• Hands-on experience working with syndicated and panel data (e.g., Nielsen, IRI, Numerator, CGA, Kantar) and POS/customer data.
• Advanced skills in Excel, PowerPoint, and data visualization tools (e.g., Power BI, Tableau)
• Strong organizational and project management skills; comfortable juggling multiple priorities and deadlines
• Excellent verbal and written communication, with a proven ability to translate data into stories
• Working knowledge of retail merchandising and in store execution tactics
• Experience developing and delivering strategic plans, measuring, and monitoring results, and making recommendations to achieve growth targets.
• Self-starter mentality with a high level of initiative and resourcefulness
• Willingness to travel up to 25% of the time

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A career at Sazerac offers you the opportunity to reach your full potential as part of a creative, decisive, high-performance team. Sazerac values the needs and wants of our team members and offers inclusive benefits to attract and retain the best talent. Our culture is built upon the values of hard work, diligence and personal responsibility.

Sazerac Team Members enjoy:

• Competitive Pay
• Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
• Family Coverage: Options to cover family members, including domestic partners.
• 401(k) Plan: Immediate access to a matching 401(k) plan.
• Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
• Mental Health and Wellness: Access to mental health care and wellness incentive programs.
• Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
• Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
• Training and Development: Opportunities for professional growth and development.

Benefits, salary range, and programs may vary by role or location. For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.