Sazerac Brand Ambassadors, Inc. (SBA) is a subsidiary of Sazerac Company, a leading North American spirits supplier and owner of many of the industry’s most venerable distilling companies . Sazerac attributes its success to a unique blend of history, culture, brands, relationships, innovation, technology, and most importantly, its people.
The SBA team supports a segment of the our portfolio by building valuable trade and consumer relationships on behalf of their respective brands through integrated sales and marketing tactics. The SBA team collaborates with Sazerac Sales and Marketing to grow our brands, activate sales and marketing plans and build brand loyalty through consumer engagement
The Craft Spirits Specialist will position, promote, sell and effectively increase the share of mind and sales velocities of this unique offering. The Craft Spirits Specialist is ultimately responsible for achieving volume objectives for priorities in the market. . The Craft Spirits Specialist will be responsible for using Key Performance Indicators (KPI's) to ensure execution standards are achieved in respective market. The Craft Spirits Specialist is also responsible for executing identified priorities and projects to ensure that the territory is focused on reaching long term growth goals. The Craft Spirits Specialist is looked at to provide market intelligence regarding trending brands and competitive activity.
As a Craft Spirits Specialist for Sazerac Brand Ambassadors, Inc. and Bond & Royal Co. one is responsible for, however not limited to:
Performance Indicators and performance against each.
High School Diploma or equivalent