SBA, Inc. is a Sazerac company engaged in increasing brand awareness of brands such as Fireball, Buffalo Trace, Dr. McGillicuddy’s, Tuaca, Southern Comfort through grass roots marketing, nurturing and growing relationships with customers and business partners, conducting promotions and providing resources to effectively execute sales drivers.
The Sales Brand Ambassador for a SBA, Inc. (a subsidiary of Sazerac), is one of both sales and marketing. The purpose of this position is to grow brand relevance, ensure proper positioning and to drive increased sales within a territory and targeted accounts. This person must be able to engage in professional sales and marketing practices necessary to enhance consumer and customer satisfaction and drive results. Must be the expert in the market and develop programs that encompass both traditional and non-traditional approaches to win share in their accounts.
The Sales Ambassador is one of both Ambassador and Sales Representative, working to build brands and drive commercial growth against specific goals. The ideal candidate has 3+ years experience selling on premise, and can tap into their existing relationships with key bartenders, decision makers and distributor staff. This person has a creative mind and knows how to connect our brands with an influential consumer audience.
As a Sales Ambassador for a SBA, Inc. (a subsidiary of Sazerac), one is responsible for (not limited to) the following:
High School Diploma or equivalent